Chris Cahill, co-founder and Managing Partner of Aventine Partners, is an accomplished, results-oriented database marketer with extensive marketing management and consulting experience.
Prior to forming Aventine Partners, he led the analytics and modeling practice at Inforte Corp., where he worked with a number of media, telecommunications, consumer products, and financial services companies. At Kestnbaum and Young & Rubicam he worked with online and direct marketers to solve issues of data exploration, survey projection, segmentation analysis, customer valuation, and predictive modeling.
Chris has extensive experience in the financial services industry. He was Senior Vice President of marketing information and research at Associated Bank and he was Group Leader for Database Marketing at Marshall & Ilsley Bank responsible for all customer insight development, direct mail campaign management, market research, and results reporting.
Chris is a frequent speaker on database marketing topics and has been guest lecturer at Northwestern and Loyola Universities. He holds an M.B.A from the Amos Tuck School at Dartmouth College and a B.A. from Middlebury College.
